5:28 PM

FOUNDER POSITIONING

Build a personal brand to acquire, inspire, and hire

A 2-week sprint for funded founders like you to become the obvious choice in your market.

FOUNDER POSITIONING

Build a personal brand to acquire, inspire, and hire

A 2-week sprint for funded founders like you to become the obvious choice in your market.

Founders from early stage → $39B valuations found their strategy with me…

WHAT YOU GET

WHAT YOU GET

In 2 weeks, you'll have what most founders spend 2 years trying to build

You walk away with positioning, a foolproof content strategy, 30 days of posts ready to publish, and a repeatable system for generating on-brand content in minutes.

We help X group of people accomplish Y specific result using Z unique method.

We help

Positioning Intensive

One 90-minute session where we’ll define exactly what you should be known for, who you're reaching, and your 3-4 content pillars. I do the heavy lifting after. You show up, answer questions, and leave with the foundation built.

Your content strategy

Why

Who

Where

What

Founder Blueprint

A single document that becomes your content Bible. Your positioning, voice, pillars, and platform strategy. Examples of what great looks like. Hand this to your team, your ghostwriter, or your AI...and everything stays on-brand.

Why your content can't…

Why your content can't…

8 prompts that will…

8 prompts that will…

My life story in 10 points..

My life story in 10 points..

My first billion…

My first billion…

1 tactical way to 10x rev…

1 tactical way to 10x rev…

100 productive things…

100 productive things…

If I started over today…

If I started over today…

Chats

Website wireframe ideas

Asset ideas for Vanta landing page

30 Days of Content

Written. Formatted. Scheduled-ready. Can be used as LinkedIn posts, X threads, or even video scripts. You walk away with a full month of content written by a proven viral writer that you can copy-paste and publish and start driving results.

ChatGPT

Claude

Gemini

Create me a

“long-form X post”

using

ChatGPT

that gives 1 framework

about X topic without

discussing Y or Z.

Generate

Create me a

“Vanta horse logo”

with using

ChatGPT

that I can use it

on my website brand

Start

AI Content System

A custom AI project with your positioning, voice, and templates baked in - plus my personal writing guidelines and prompts. Never start from scratch again. This alone saves you 10+ hours per month...every month... for the rest of time.

Does this sound familiar?

Losing candidates to louder founders?

Zero shares on your posts?

No idea what to say to your audience?

Talent choosing competitors?

Competitors get all the press?

Fundraising is all outbound?

Complex product hard to explain?

Feel invisible in your market?

Investors never heard of you?

Board asking about visibility?

Sound like everyone else?

No inbound interest whatsoever?

Does this sound familiar?

Losing candidates to louder founders?

Zero shares on your posts?

No idea what to say to your audience?

Talent choosing competitors?

Investors never heard of you?

Board asking about visibility?

Sound like everyone else?

No inbound interest whatsoever?

Competitors get all the press?

Fundraising is all outbound?

Complex product hard to explain?

Feel invisible in your market?

RESULTS

RESULTS

I've helped early startup founders and billionaires find their ideal strategy and grow from 0 → 100k+ followers

I'm Blake Emal, and I've even built my own following to over 100,000 across X and LinkedIn and built a category for myself.

Grew a very well-known hardware CEO’s account by 150,000 followers in just a year (he wasn’t so popular when we first started working together).

Grew a very well-known hardware CEO’s account by 150,000 followers in just a year (he wasn’t so popular when we first started working together).

Grew a very well-known hardware CEO’s account by 150,000 followers in just a year (he wasn’t so popular when we first started working together).

Scaled another SaaS CEO’s audience by 50,000 followers in 6 months while he was scaling his AI company. He just recently raised over $60M.

Scaled another SaaS CEO’s audience by 50,000 followers in 6 months while he was scaling his AI company. He just recently raised over $60M.

Scaled another SaaS CEO’s audience by 50,000 followers in 6 months while he was scaling his AI company. He just recently raised over $60M.

I worked with an early stage founder at a payroll company to grow his account by 5,000 in just 6 weeks. They just raised a $4M seed round.

I worked with an early stage founder at a payroll company to grow his account by 5,000 in just 6 weeks. They just raised a $4M seed round.

I worked with an early stage founder at a payroll company to grow his account by 5,000 in just 6 weeks. They just raised a $4M seed round.

Same thing for a tech CEO who was at 0, and now has an audience of over 8,000. Sold his company to Amplitude.

Same thing for a tech CEO who was at 0, and now has an audience of over 8,000. Sold his company to Amplitude.

Same thing for a tech CEO who was at 0, and now has an audience of over 8,000. Sold his company to Amplitude.

TIMELINE

In 14 days, you'll either be exactly where you are now…or armed with a proven content strategy, a full content calendar, and a repeatable system to grow your brand

Days 1-2: Intake + Deep Research

You complete a detailed intake form. I analyze your background, competitors, and market positioning to come prepared with initial angles worth testing.

Days 1-2: Intake + Deep Research

You complete a detailed intake form. I analyze your background, competitors, and market positioning to come prepared with initial angles worth testing.

Day 3: Positioning Intensive

A 90-minute working session where I bring initial ideas and we pressure-test them together. We define what you should be known for, who you're reaching, and your 3-4 content pillars.

Day 3: Positioning Intensive

A 90-minute working session where I bring initial ideas and we pressure-test them together. We define what you should be known for, who you're reaching, and your 3-4 content pillars.

Days 4-6: Blueprint Build

I take everything from our session and build your complete Founder Blueprint. Positioning, voice, pillars, platform strategy, and examples of what great looks like for you.

Days 4-6: Blueprint Build

I take everything from our session and build your complete Founder Blueprint. Positioning, voice, pillars, platform strategy, and examples of what great looks like for you.

Days 7-8: Messaging + Value Prop Docs

Your value proposition doc and messaging doc get built. These become the source of truth for your team, your ghostwriter, and your AI systems.

Days 7-8: Messaging + Value Prop Docs

Your value proposition doc and messaging doc get built. These become the source of truth for your team, your ghostwriter, and your AI systems.

Days 9-11: Content Creation

I write your first 30 days of content. LinkedIn posts. X threads. Formatted, scheduled-ready, and written in your voice by someone who's done this at scale.

Days 9-11: Content Creation

I write your first 30 days of content. LinkedIn posts. X threads. Formatted, scheduled-ready, and written in your voice by someone who's done this at scale.

Days 12-14: AI System + Final Delivery

Your custom AI content system gets built with your positioning, voice, and templates baked in. Everything lands in your Founder Blueprint Hub. You're ready to publish.

Days 12-14: AI System + Final Delivery

Your custom AI content system gets built with your positioning, voice, and templates baked in. Everything lands in your Founder Blueprint Hub. You're ready to publish.

Pricing

Become an industry
standard founder

Foundation

$5,000

FOR STRATEGY ONLY

Positioning intensive

Founder blueprint hub

AI content system

Slack access to Blake

2 week delivery

Foundation

$5,000

FOR STRATEGY ONLY

Positioning intensive

Founder blueprint hub

AI content system

Slack access to Blake

2 week delivery

Blueprint

$8,000

MOST POPULAR FOR FOUNDERS

30 days of content

Value proposition doc

Messaging doc

Positioning intensive

Founder blueprint hub

AI content system

Slack access to Blake

2 week delivery

Landmark

$15,000

FOR INDUSTRY STANDARD FOUNDERS

1 year of content coaching w/ Blake

60 days of content

X/LI platform workshop

Value proposition doc

Messaging doc

Positioning intensive

Founder blueprint hub

AI content system

2 week delivery

2 week delivery

TIMELINE

In 14 days, you'll either be exactly where you are now…or armed with a proven content strategy, a full content calendar, and a repeatable system to grow your brand

Days 1-2: Intake + Deep Research

You complete a detailed intake form. I analyze your background, competitors, and market positioning to come prepared with initial angles worth testing.

Days 1-2: Intake + Deep Research

You complete a detailed intake form. I analyze your background, competitors, and market positioning to come prepared with initial angles worth testing.

Day 3: Positioning Intensive

A 90-minute working session where I bring initial ideas and we pressure-test them together. We define what you should be known for, who you're reaching, and your 3-4 content pillars.

Day 3: Positioning Intensive

A 90-minute working session where I bring initial ideas and we pressure-test them together. We define what you should be known for, who you're reaching, and your 3-4 content pillars.

Days 4-6: Blueprint Build

I take everything from our session and build your complete Founder Blueprint. Positioning, voice, pillars, platform strategy, and examples of what great looks like for you.

Days 4-6: Blueprint Build

I take everything from our session and build your complete Founder Blueprint. Positioning, voice, pillars, platform strategy, and examples of what great looks like for you.

Days 7-8: Messaging + Value Prop Docs

Your value proposition doc and messaging doc get built. These become the source of truth for your team, your ghostwriter, and your AI systems.

Days 7-8: Messaging + Value Prop Docs

Your value proposition doc and messaging doc get built. These become the source of truth for your team, your ghostwriter, and your AI systems.

Days 9-11: Content Creation

I write your first 30 days of content. LinkedIn posts. X threads. Formatted, scheduled-ready, and written in your voice by someone who's done this at scale.

Days 9-11: Content Creation

I write your first 30 days of content. LinkedIn posts. X threads. Formatted, scheduled-ready, and written in your voice by someone who's done this at scale.

Days 12-14: AI System + Final Delivery

Your custom AI content system gets built with your positioning, voice, and templates baked in. Everything lands in your Founder Blueprint Hub. You're ready to publish.

Days 12-14: AI System + Final Delivery

Your custom AI content system gets built with your positioning, voice, and templates baked in. Everything lands in your Founder Blueprint Hub. You're ready to publish.

TIMELINE

In 14 days, you'll either be exactly where you are now…or armed with a proven content strategy, a full content calendar, and a repeatable system to grow your brand

Days 1-2: Intake + Deep Research

You complete a detailed intake form. I analyze your background, competitors, and market positioning to come prepared with initial angles worth testing.

Day 3: Positioning Intensive

A 90-minute working session where I bring initial ideas and we pressure-test them together. We define what you should be known for, who you're reaching, and your 3-4 content pillars.

Days 4-6: Blueprint Build

I take everything from our session and build your complete Founder Blueprint. Positioning, voice, pillars, platform strategy, and examples of what great looks like for you.

Days 7-8: Messaging + Value Prop Docs

Your value proposition doc and messaging doc get built. These become the source of truth for your team, your ghostwriter, and your AI systems.

Days 9-11: Content Creation

I write your first 30 days of content. LinkedIn posts. X threads. Formatted, scheduled-ready, and written in your voice by someone who's done this at scale.

Days 12-14: AI System + Final Delivery

Your custom AI content system gets built with your positioning, voice, and templates baked in. Everything lands in your Founder Blueprint Hub. You're ready to publish.

Foundation

$5,000

FOR STRATEGY ONLY

Positioning intensive

Founder blueprint hub

AI content system

Slack access to Blake

2 week delivery

Blueprint

$8,000

MOST POPULAR FOR FOUNDERS

30 days of content

Value proposition doc

Messaging doc

Positioning intensive

Founder blueprint hub

AI content system

Slack access to Blake

2 week delivery

Landmark

$15,000

FOR INDUSTRY STANDARD FOUNDERS

1 year of content coaching w/ Blake

60 days of content

X/LI platform workshop

Value proposition doc

Messaging doc

Positioning intensive

Founder blueprint hub

AI content system

2 week delivery

Pricing

Become an industry
standard founder


FAQ

Still have questions about FP?

Who is this for?

Funded founders at Series A or later who need to build a personal platform but have no idea what to say. You know visibility matters for hiring, fundraising, and sales. You've probably tried posting before. Got crickets. Stopped. This gives you the foundation to actually make it work.

Why would I pay $8,000 for content strategy?

How much of my time does this take?

I already have a ghostwriter. Why do I need this?

Can I use the AI system to create content after this ends?

What if I've tried content before and it flopped?

What if my company has a marketing team?

Do you write all the content yourself?

Why 2 weeks instead of 4 or 6?

What happens after the 2 weeks?

What if I already know what I want to talk about?

What's the ROI on this?

Do you write all the content yourself?

My Guarantee: After 30 days, if you feel like the sprint wasn't worth 10x what you paid, I'll continue working with you until it is. Simple as that.

Pricing

Pricing

Become an industry
standard founder

Foundation

$5,000

FOR STRATEGY ONLY

Positioning intensive

Founder blueprint hub

AI content system

Slack access to Blake

2 week delivery

Foundation

$5,000

FOR STRATEGY ONLY

Positioning intensive

Founder blueprint hub

AI content system

Slack access to Blake

2 week delivery

Blueprint

$8,000

MOST POPULAR FOR FOUNDERS

30 days of content

Value proposition doc

Messaging doc

Positioning intensive

Founder blueprint hub

AI content system

Slack access to Blake

2 week delivery

Landmark

$15,000

FOR INDUSTRY STANDARD FOUNDERS

1 year of content coaching w/ Blake

60 days of content

X/LI platform workshop

Value proposition doc

Messaging doc

Positioning intensive

Founder blueprint hub

AI content system

2 week delivery

2 week delivery

FAQ

FAQ

Still have questions about FP?

Who is this for?

Funded founders at Series A or later who need to build a personal platform but have no idea what to say. You know visibility matters for hiring, fundraising, and sales. You've probably tried posting before. Got crickets. Stopped. This gives you the foundation to actually make it work.

Who is this for?

Funded founders at Series A or later who need to build a personal platform but have no idea what to say. You know visibility matters for hiring, fundraising, and sales. You've probably tried posting before. Got crickets. Stopped. This gives you the foundation to actually make it work.

Why would I pay $8,000 for content strategy?

Why would I pay $8,000 for content strategy?

How much of my time does this take?

How much of my time does this take?

I already have a ghostwriter. Why do I need this?

I already have a ghostwriter. Why do I need this?

Can I use the AI system to create content after this ends?

Can I use the AI system to create content after this ends?

What if I've tried content before and it flopped?

What if I've tried content before and it flopped?

What if my company has a marketing team?

What if my company has a marketing team?

Do you write all the content yourself?

Do you write all the content yourself?

Why 2 weeks instead of 4 or 6?

Why 2 weeks instead of 4 or 6?

What happens after the 2 weeks?

What happens after the 2 weeks?

What if I already know what I want to talk about?

What if I already know what I want to talk about?

What's the ROI on this?

What's the ROI on this?

Do you write all the content yourself?

Do you write all the content yourself?

My Guarantee: After 30 days, if you feel like the sprint wasn't worth 10x what you paid, I'll continue working with you until it is. Simple as that.

Acquire, inspire, and hire from your brand

Founder Positioning. All rights reserved, 2026.

Acquire, inspire, and hire from your brand

Founder Positioning. All rights reserved, 2026.